Matt is currently working as a writer for the CrunchGear. Matt Burns family man first and trying to be a freelance writer second. Born and raised in the heart of the automotive world, only cars Eclipse his love gadgets. He previously wrote for Engadget and EngadgetHD before moving in house party, CrunchGear. He learned ... ? Read More
Ultrabook day is almost upon us and Jonney Shih, Chairman of Asustek, maker of PCS has five-six models on the Bill on release in October. It is alleged that prices start at $ 899 starting price, but also to reach $ 1999. This is considerably higher than Intel target price $ 999 and under. Nevertheless, if Intel has its way, ultrabooks will be the next big thing in laptops. Ultra thin, ultra-sexy laptops are designed around the Intel next generation Ivy bridge CPU platform, which offers higher but efficient performance at an affordable price points and Asus set to flood the market with a bunch of models.
Asus is not alone in this fight. Acer also model on tap and aspire 3951 leaked last weekend before the debut of the IFA. This first generation model sports the current generation Intel Sandy Bridge CPU and pretty cheap-looking thing, but it is only with a thickness of 13 mm and is said to cost $ 800. HD blog even States that he wakes up from sleep in two seconds.
Intel had previously stated that will make up to 40% ultrabooks market notebooks by the end of 2012. Asus CEO Jerry Shen stated that this was "a very aggressive targets that it would be difficult to come up to 2013," referring to the numerous obstacles, including the problem of heat with Intel processors. He also stated that Asus suppliers are able to pump out a maximum of 200 K ultrabooks without any additional supply chain investment. As the Financial Times notes that constitutes part of Asus current 1 million per month capacity.
Intel's aggressive goals will not be available if only Asus and Acer on board. With HP slowly backing out of the consumer market, Dell, Toshiba and Lenovo must fully accept ultrabook platform and goal of all segments of the market for laptops. There should be at the low and medium ultrabooks price points. Right now, doesn't seem to be what happens once the two computer companies talked about their ultrabook victim.
However, will probably be all the rage this week and next at IFA ultrabooks. Ultrabooks may be nothing more than a MacBook Air rip offs, but if they are done right & mash; (c) the characteristics of quality and efficiency of batteries — they may be sales boom at the market of Windows laptop PC.
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